‘Sponsorship’ is a word synonymous with sporting teams and organisations at all levels of competition and, while its appeal may be primarily based on corporate philanthropy at grass-roots levels, sponsorship of an elite sports team can be a vital marketing tool for companies of any size.

 

Traditionally, firms embraced sponsorship simply as a cost-effective alternative to advertising when increasing brand awareness. More recently however, changes in the media and consumer landscape have reinforced sponsorship as a versatile and effective marketing tool, and underlined the multi-faceted benefits that that well-managed sponsorship deals can provide.

 

Today’s mainstream media platforms are increasingly fragmented, today’s consumers increasingly media-savvy and ad-resistant. The result? Reduced effectiveness of advertising. Add to this the demand for companies and brands to ‘entertain’, and create ‘meaningful customer experiences’, and it’s little wonder that an increasing number of firms (large and small) are turning to sponsorship to create relationships with consumers.

 

By associating with FGR you have the opportunity to align your brand with an ambitious, growing, and increasingly successful football club. We actively engage in mutually beneficial commercial partnerships with businesses, thus helping to develop their investment into a competitive advantage.

 

Our current partners are able to leverage their sponsorship to create a number of commercial benefits, including increased brand awareness; enhanced brand/corporate image; greater integration with the community; incentives and benefits for employees; and showcasing/sampling of their products.

 

If your business could benefit from any of the above why not examine some of the sponsorship opportunities currently available at Forest Green Rovers and call our Commercial Team for a personal consultation. Our team of experts can tailor a package to suit your needs, and also advise you on how to make the most of your sponsorship.

 

Sponsorship opportunities currently available at Forest Green Rovers:

Club Sponsorship		Matchday Sponsorship		Player Sponsorship		Other opportunities